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Birch Rug – Handwoven in India
Softness that grounds. Simplicity that soothes.
The Birch Rug was handwoven in Northern India with one goal: to make your floor feel like a place to land. Crafted from a blend of 80% New Zealand wool and 20% linen, its loose flatweave construction creates a soft, cushiony surface—ideal for lounging, sprawling, or simply elevating your everyday routine.
Made entirely of natural materials, no two Birch rugs are exactly the same. Each carries subtle variations in colour and texture that reflect its handcrafted origin and the honest beauty of wool and linen.
Details
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Materials: 80% New Zealand Wool (weft), 20% Linen (warp)
-
Construction: Loose flatweave, handwoven on a traditional handloom
-
Feel: Soft, breathable, and cushioned underfoot
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Origin: Northern India
-
Use: Perfect for living rooms, bedrooms, or any space you want to soften and ground
Why You’ll Love It
-
Cushy, cloud-like softness that invites lounging
-
All-natural fibres for a breathable, low-tox foundation
-
Organic variations in texture and tone make each rug unique
-
Handcrafted using traditional techniques passed down through generations
Care Instructions
-
Professional dry cleaning recommended for deep cleans
-
Blot spills immediately with a damp cloth
-
Vacuum regularly with suction only (no rotating brush)
-
Snip, don’t pull, any loose yarns
-
Use a rug pad to prevent shifting and extend rug life
Choose options












Birch Rug – Handwoven in India
Softness that grounds. Simplicity that soothes.
The Birch Rug was handwoven in Northern India with one goal: to make your floor feel like a place to land. Crafted from a blend of 80% New Zealand wool and 20% linen, its loose flatweave construction creates a soft, cushiony surface—ideal for lounging, sprawling, or simply elevating your everyday routine.
Made entirely of natural materials, no two Birch rugs are exactly the same. Each carries subtle variations in colour and texture that reflect its handcrafted origin and the honest beauty of wool and linen.
Details
-
Materials: 80% New Zealand Wool (weft), 20% Linen (warp)
-
Construction: Loose flatweave, handwoven on a traditional handloom
-
Feel: Soft, breathable, and cushioned underfoot
-
Origin: Northern India
-
Use: Perfect for living rooms, bedrooms, or any space you want to soften and ground
Why You’ll Love It
-
Cushy, cloud-like softness that invites lounging
-
All-natural fibres for a breathable, low-tox foundation
-
Organic variations in texture and tone make each rug unique
-
Handcrafted using traditional techniques passed down through generations
Care Instructions
-
Professional dry cleaning recommended for deep cleans
-
Blot spills immediately with a damp cloth
-
Vacuum regularly with suction only (no rotating brush)
-
Snip, don’t pull, any loose yarns
-
Use a rug pad to prevent shifting and extend rug life